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Geronimo Stilton, the most popular mouse-journalist amongst children all over the world, will be the celebrity ‘spokesperson’ for the educational project aimed at the young citizens of the area of the UNESCO sites Pompeii, Herculaneum, and Torre Annunziata. The project is carried out in cooperation with the Permanent Observatory of the Historic Centre of Naples – UNESCO site. This event, scheduled for the 2018-2019 period, aims at promoting awareness of the world cultural heritage amongst young people.
The project consists of an educational itinerary aimed at students attending 12 middle schools in the towns of Pompeii, Herculaneum, Torre Annunziata, Trecase and Naples. For 16 months, these students will take part in workshops and visits to the archaeological sites in order to get to know their cultural heritage better and understand its worth and uniqueness as well as the importance of protecting it and passing down its history. The workshop is aimed at creating a guide and map of the three sites. The contents will be developed by the students according to their interests, while the images will be drawn by Geronimo Stilton, with his unique style.
What makes this project, implemented for the first time in the Vesuvian archaeological sites, brand new is the cooperation of Geronimo Stilton. This initiative is fully in line with the natural curiosity and passion for history, fine arts and nature of the famous editor of the newspaper The Rodent's Gazette.
The project was presented on Tuesday 5th June in the Large Palaestra of Pompeii. Amongst the people in attendance were Massimo Osanna the Director General of the Archaeological Park of Pompeii, Francesco Sirano the Director General of the Archaeological Park of Herculaneum, Gen. Mauro Cipolletta the Director of the Great Pompeii Project, Architect Silvia Patrignani from the General administrative office of the Ministry of Cultural Heritage and Activities – UNESCO office, Architect Elena Pagliuca from the Permanent Observatory of the Historic Centre of Naples – UNESCO site, and the real Geronimo Stilton, whiskers and fur included.
The educational project is organised in cooperation with Atlantyca Entertainment, a Milan-based company managing the publishing, animation and licensing rights of the character Geronimo Stilton. The series of Geronimo Stilton's books, published in Italy by Edizioni PIEMME, has become a global phenomenon, selling 151 million books worldwide, and was adapted in 3 animated series produced in cooperation with Rai Fiction and distributed in over 130 countries

- Download press release;
- Download strategic plan for the Unesco Site;
- Educational itinerary of the sites of Pompeii, Herculaneum, Torre Annunziata;
- Press Conference live - First Par;
- Press Conference live - Second Part;
- Download Press conference photos.